Industry

Mar 15,2025

Google to replace Google Assistant with Gemini

Google will be replacing Google Assistant with Gemini later this year, this is across mobile phones,...

Mar 15,2025

Google’s Demand Gen upgrade: Key changes and success strategies

Staying ahead in Google Ads means adapting fast. With Video Action Campaigns (VAC) being phased out ...

Mar 14,2025

Navigating Google’s site reputation abuse policy: What publishers need to know

Google’s controversial site reputation abuse policy certainly ruffled a few feathers since its rollo...

Mar 14,2025

How to make engaging long-form YouTube videos

Short-form videos may dominate social media, but long-form content remains essential – especially on...

Mar 14,2025

Google March 2025 core update rolling out now

Google today released the March 2025 core update. Google said this core update “rollout may take up ...

Mar 14,2025

SMB websites see rising traffic from ChatGPT and other AI engines

As generative AI continues to shape website performance, much of the conversation has focused on its...

Mar 13,2025

How to withstand algorithm updates and optimize for AI search

The SEO industry is undergoing a profound transformation in 2025. As large language models (LLMs) in...

Mar 13,2025

How does your landing page performance compare?

Is your landing page converting better—or worse—than your competitors’? If you’re not sure, now’s th...

Mar 13,2025

Using Date published + Date updated can wreck your organic CTR

Adding both “Date published” and “Date updated” to articles can confuse Google, causing it to displa...